We create and optimize search engine marketing campaigns on platforms such as Google Ads (formerly known as Google AdWords) and Bing Ads to maximize your visibility in search engine results pages (SERPs). Our team handles everything from campaign setup and keyword targeting to ad copywriting, bid management, and ongoing optimization to ensure maximum performance and ROI.

We leverage ad extensions and other advanced features offered by search engine advertising platforms to enhance the visibility and effectiveness of your real estate ads. From sitelinks and call extensions to location extensions and structured snippets, we optimize your ads with additional information and clickable elements to drive more qualified traffic to your website.

We utilize geo-targeting and location-based advertising capabilities to reach potential clients in specific geographic areas relevant to your real estate business. Whether you’re targeting buyers and sellers in a specific city, neighborhood, or PIN/ZIP code, we ensure that your ads are shown to the right audience at the right time and place.

We implement remarketing and retargeting campaigns to re-engage users who have previously visited your website or interacted with your real estate listings online. By serving targeted ads to these warm leads as they browse the web, we increase brand awareness, encourage return visits, and drive conversions at a lower cost per acquisition (CPA).

We provide transparent and actionable reporting on key SEM metrics, including ad impressions, clicks, click-through rates (CTRs), conversions, and cost per acquisition (CPA). Our performance tracking tools and analytics dashboards allow you to monitor campaign performance in real-time, identify areas for improvement, and make data-driven decisions to optimize your SEM strategy over time.

We continuously test and optimize your real estate ad campaigns to improve performance and maximize ROI. From ad copy variations and landing page designs to bidding strategies and targeting parameters, we employ A/B testing and multivariate testing methodologies to identify winning combinations that drive the best results for your business.